CASE STUDY

Creating a circuit workout with Movement

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I designed a new experience for people who like to create their own circuit workouts. They can build the exact circuit they want to do and follow the workout with an interactive timer. I focused on providing flexibility in building the circuit structure and enabling users to add new exercises.

MY ROLE

UX/UI Designer
UX Researcher

TOOLS

Figma
Airtable

TIMELINE

3 weeks
Dec 2020

OVERALL PRODUCT VISION

Create a community where individuals who have creative workout ideas can easily build and share them in a digital format. And individuals who are looking for new workouts can find new workout content and follow them in an on-demand, interactive way.

Workout creators

Create workout 

Create workouts in flexible circuit formats with exercises I want to include.

Post workout 

Post and sell the workout content so that I can share what I love and monetize on what I create.

Workout followers

Find workout 

Find the type of workout I enjoy and have access to fresh content so I never get bored with my workout routine.

Follow workout 

Follow the workout in an interactive way, on my digital devices, at any time that works for me.

DEFINING THE SCOPE

Create workout experience

Given the 3 week project timeline constraint, I had to cut down and clearly define the scope. For this project, I focused on the Create Workout flow only. 

I designed a responsive web app for those who like to create workouts for themselves to follow later - since sharing was out of scope. Also, I deprioritized designing Follow Workout because there are so many workout apps already out there that nail this experience. I wanted to solve the more interesting problem, where solutions didn’t exist yet. 

Later, I would build upon what I created here to move towards the bigger product vision. 

USER INTERVIEWS

Understanding the needs and motivations behind workout creators 

I interviewed 7 participants, composed of those who created their own workouts, those who followed others' workouts, and those who did both. I learned what differentiates creators from followers, and how creators think about their workouts. 

Workout creators vs. followers

Workout creators

"I know me best"

"[Planning] makes it feel real...I start getting pumped"

"Once you have a goal, it's inevitable to learn about it"

Workout followers

“I like to turn my brain off”

“I’m already spending the time to workout”

“They’re complicated”

creator-motivations
KEY RESEARCH FINDING

Workout creators like to build their own workouts because they want to incorporate specific, new exercises

In addition to providing the ability to create flexible circuit structures, it was important to allow users to input new exercises so that they can incorporate those exercises into the circuits they build.

FROM USER INTERVIEWS

How to try new exercises

01. Find new exercises
(from YouTube videos, Instagram, Google searches, group classes)

02. Add 1-2 new movements per workout
03. Reference videos for form

All workout creator participants generally followed the above steps to incorporate new exercises into their workouts.

COMPETITIVE RESEARCH

Gap in the current, saturated fitness app landscape

Although the fitness app market is crowded, it was clear that there was a gap for building customized workouts for circuit structure, which is commonly used in HIIT (high intensity interval training) workouts.

The apps that currently exist in this space are only simple timers. It only counts down for you, and you cannot specify what exercise you should be doing at that moment. 

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REDEFINING THE PROBLEM

As a user who likes to create my own circuit workouts with new exercises I discover,

I need to plan circuit workouts with flexible structure and customized exercises,

so that I can complete the workout later in an easy-to-follow manner

(without having to memorize the workout sequence or switch between multiple apps to lead the workout).

WHAT IS A CIRCUIT?

The anatomy and hierarchy of a workout

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STARTING TO DESIGN

Workout builder

Assumptions

Users are not beginners - 
Given my target users who like to create their own workouts, I assumed that they are not beginners to working out, and thus are familiar with various circuit formats and terminology.

Desktop first - 
User interviews uncovered that users like to carve out time to sit down and plan their workouts in detail, often in a notebook. Given this and the fact that users prefer the larger desktop screen for more complex user flows, I assumed that most users will be using the create workout flow on their desktop, and designed for the flow in desktop first.

Building blocks of circuits

It was crucial that users were able to build a variety of circuit types. So I gathered the various types of circuit structures that I encountered through research and over the years, and broke them down into common components:

Structure
Exercises
Rounds

Breaks

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SKETCHES + WIREFRAMES

Exploring ways to design a dynamic circuit building experience

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PROTOTYPE + TEST

Testing the usability

MAKING THE CHOICE EASIER

Applying Hick's Law

Flexible circuit builder for every type of circuit

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Add a new exercise

Users can add new exercises they found to their library, along with a picture, notes on how to do the exercise, and a link to reference form later. 

Build circuits with exercises from your library

Add your custom exercises from your library to your circuit.

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Dashboard

One dashboard to see it all. Main CTA prompts the user to start a workout for today. 

Designing for mobile web

Because the Create Worout flow is  complex, my goal for the mobile experience was to make it usable on a smaller screen and consistent with desktop, so users can leverage association for learnability. 

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NEXT STEPS

Next, I would focus on the Follow Workout flow since this completes the user journey from Create Workout. Then, I would continue to design Share Workout and Find Workout to build out the overall product.

I would also work on some of the deprioritized items for Create Work to improve the experience. For example, I want to add the ability to save circuits, so that users can pick and choose combinations of circuits to compose slightly different workouts.